Elevating Wine, One Exceptional Brand at a Time

For over 40 years, Renaissance Wine Merchants Ltd. has been synonymous with premium and luxury wines in Western Canada. Founded in 1983, the company built its reputation by focusing exclusively on high-quality brands, cultivating deep relationships with provincial liquor boards, independent retailers, and on-premise buyers across Alberta, British Columbia, Saskatchewan, and Manitoba. This regional expertise has allowed Renaissance to consistently outperform the market in the $15+ imported wine segment, commanding higher prices while protecting brand equity, and establishing itself as the trusted partner for wineries seeking long-term growth in Canada.

What sets Renaissance apart is its integrated, end-to-end approach to the wine business. Beyond distribution, the company owns a 40,000-case production facility in Summerland, BC, and partners with large-scale winemaking operations in Ontario and BC, offering flexibility in blending, bottling, and scaling production while maintaining rigorous quality control. This infrastructure, combined with a team of 22 sales and marketing specialists, enables Renaissance to execute tailored strategies for each brand—balancing broad awareness campaigns for premium labels with highly selective, experience-driven approaches for luxury brands.

Renaissance’s success is rooted in its data-driven market insights, long-standing client relationships, and a philosophy that prioritizes brand equity over volume. The company carefully differentiates between premium and luxury portfolios, ensuring the right placements, pricing discipline, and consumer experiences to grow each brand strategically. From forecasting and inventory management to consumer tastings and bespoke events, Renaissance offers a proven blueprint for building market presence and driving profitable growth. In doing so, it has earned the trust of industry leaders and continues to be the partner of choice for wineries looking to expand and elevate their presence in Canada.